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Posted: 23-Oct-25
Location: Orlando
Type: Full Time
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Central Florida Hotel and Lodging Association (CFHLA)
Vice President of Membership and Operations Job Duties
CFHLA Mission Statement: We represent the Central Florida Hospitality Industry, by setting the standard of excellence through advocacy, collaboration, education, recognition, and service.
Job Title: Vice President of Membership and Operations
Reports to: President/CEO
Job Summary:
The Vice President of Membership and Operations will play a critical leadership role within CFHLA, overseeing day-to-day internal operations of several departments and team members, ensuring the efficiency of organizational systems, and driving key strategic initiatives. This executive-level position also holds primary responsibility for membership engagement, recruitment, retention, and satisfaction - supporting the Association’s mission to represent the hospitality industry across Central Florida.
The Vice President of Membership and Operations Responsibilities include:
Operational Leadership
- Oversee CFHLA’s daily operations for several departments and team members - including signature and industry events, membership, governmental/political affairs, communications/marketing, and strategic initiatives and partnerships - ensuring effective workflow across departments.
- Collaborate with the President and CEO on the strategic planning and implementation of organizational goals.
- Contribute to budget planning and financial reporting in coordination with the Senior Director of Finance and the President and CEO.
- Manage and optimize internal systems and processes to support operational excellence.
- Supervise a team by providing leadership, growth and professional development opportunities.
- Ensure compliance with organizational policies and applicable local, state, and federal regulations.
Membership Services
- Develop and lead comprehensive strategies for membership recruitment and retention across all membership categories (including lodging and allied).
- Cultivate strong relationships with current and prospective members, ensuring high levels of engagement and member satisfaction.
- Lead initiatives that deliver value to members, including orientation, networking events and educational programs. This also includes the six regional General Manager Meetings and the Allied Relations Council.
- Maintain the membership database and analyze membership data to identify trends, opportunities, and areas for improvement.
- Serve as the primary point of contact for member inquiries and sponsorships, resolving concerns promptly and professionally.
Event Support and Community Engagement
- Support the events team to ensure successful execution of all CFHLA events, including signature events, networking events, fundraising events and signature programs.
- Support community outreach efforts and philanthropic initiatives in partnership with the CFHLA Foundation.
- Represent CFHLA at external events, conferences, and partner meetings to build relationships and promote the organization.
Governmental Affairs and Advocacy
- Monitor the priorities of the hospitality and tourism industry, at the local, state, and national levels.
- Assist the organization in all of CFHLA’s political, campaign and grassroots advocacy efforts, which supports and advances CFHLA’s mission, as well as the CFHLA PAC/PC.
- Develop and maintain positive relationships with our State and locally elected officials, government agencies, industry partners and community leaders.
Strategic Initiatives and Partnerships
- Identify and pursue opportunities to grow revenue streams through enhanced member engagement and strategic partnerships.
- Monitor and report on key performance indicators related to operations and membership.
About the Central Florida Hotel & Lodging Association:
The Central Florida Hotel & Lodging Association is the largest regional hospitality association in the United States. Our membership includes nearly 129,500 hotel rooms throughout the Central Florida region and nearly 500 "supplier" organizations that do business with the hospitality and tourism industries.
For consideration, please forward a Cover Letter, Resume, salary requirements and professional references by Friday, November 7, 2025 to Indeed.
A competitive salary based on experience, with an excellent benefit package, to start in November/December 2025.
CFHLA is an equal opportunity employer.
Central Florida Hotel and Lodging Association
6675 Westwood Blvd. Suite 210 Orlando, FL 32821
Qualifications:
- Bachelor's degree from four-year college or university in Business Administration, Hospitality Management, Nonprofit Management, or a related field.
- Minimum of seven (7) years of progressive leadership experience, preferably in a trade association, chamber of commerce, and/or not-for-profit organization.
- Demonstrated experience in operations management for at least two years. Also, led membership recruitment and retention for an organization (at least one year of experience in this role). Plus at least one (1) year in governmental affairs/public policy/campaign related experience role; or equivalent combination of education and experience.
- Excellent communication skills, both verbal and written. MUST BE proficient in Microsoft Office (Outlook, Word, Excel, Publisher and PowerPoint), association management software (AMS), and CRM tools.
- Strong interpersonal skills with the ability to take initiative, multi-task, be a team-player, be flexible, adapt to shifting priorities, and prioritize work.
- MUST have attention to detail, a commitment to accuracy and be extremely organized.
- Familiarity with Central Florida’s hospitality and tourism industry is a PLUS.
- Passion for the mission of CFHLA and the ability to ignite a shared passion in others.
Core Competencies:
- Leadership and Organizational Management
- Strategic Planning and Execution
- Member Relations and Customer Service
- Operational Efficiency
- Community and Industry Engagement
- Advocacy
- Communications and Marketing
Work Environment:
This is a full-time, exempt position based in Central Florida. Occasional evenings and weekends are required for participation in regional events and membership functions.